diff --git a/apps/swh-web/entrypoint.sh b/apps/swh-web/entrypoint.sh
index 98a0816a7a1c6820bf4c8f6fe7e7539c273aef78..af132aa18dd14016144ac71d5b1bfeaeb9f02bde 100755
--- a/apps/swh-web/entrypoint.sh
+++ b/apps/swh-web/entrypoint.sh
@@ -23,10 +23,15 @@ case "$1" in
         exec sh -c "django-admin sync_mailmaps --perform '$@'"
         ;;
     *)
+        EXTRA_CLI_FLAGS=""
+        if [ ! -z "${SWH_LOG_CONFIG_JSON}" ]; then
+            EXTRA_CLI_FLAGS="--log-config-json ${SWH_LOG_CONFIG_JSON}"
+        fi
         echo "Starting the swh-web server"
         # run gunicorn workers as in production otherwise
         exec gunicorn --bind 0.0.0.0:${PORT} \
              --log-level ${SWH_LOG_LEVEL:-INFO} \
+             ${EXTRA_CLI_FLAGS} \
              --threads ${THREADS} \
              --workers ${WORKERS} \
              --timeout ${TIMEOUT} \
diff --git a/apps/swh-web/requirements.txt b/apps/swh-web/requirements.txt
index 373fe55430c41a532108fd25b7b03a32d045d32e..c4c66dbed8fed89a3b803c8e48b362161687f812 100644
--- a/apps/swh-web/requirements.txt
+++ b/apps/swh-web/requirements.txt
@@ -1 +1,2 @@
 swh.web
+python-json-logger